Structured communication using a Content Calendar to organise and schedule regular posts to Yapster's newsfeed will not only help you and the other content contributors organise what needs to be done but will also provide consistency to your audience in what to expect and when.
Here are a few ideas on what sort of content should feature on your newsfeed on a weekly basis:
weekly vlog from an Ops/ Head Office Team Member talking through specific KPIs
Training/ Resources Reminders
Feedback Fridays/Colleague Appreciation Posts (Tenure Milestones, Recognition Posts)
Remember to include these to increase engagement and provide consistent messaging:
hashtags
@mentions
links